Establishing Brand Relevance with the Language of Love
I would argue that the greatest challenge facing healthcare organizations today is our employment crisis. In an article Stephanie GonthierContinue Reading
Author: dandunlop
New Book From Jared Johnson: Marketing Forward
My good friend and colleague, Jared Johnson, has just finished his second book and it is now available on Amazon.Continue Reading
Allowing Providers & Patients To Be Human
As human beings, we like to connect with other humans. We like stories that show their humanity. But so oftenContinue Reading
A Much Needed Musical Interlude
It’s time for something fun. Life has gotten very intense lately. My wife turned me on to this song/video recentlyContinue Reading
NESHCo Conference: This Week!
I hope to see you in Portland, Maine later this week for the start of the 2022 conference of theContinue Reading
2022 Marketing Team of the Year: Signature Healthcare
Each year, the Healthcare and IT Marketing Community (HITMC) honors individuals, teams, and organizations for outstanding marketing and PR achievementsContinue Reading
My Language of Love Presentation from HITMC 2022
On Monday of this week, I presented at the 2022 HITMC conference in Foxboro, Massachusetts. My presentation was titled “Healthcare,Continue Reading
Video Storytelling in Healthcare
I’ve always been a fan of the use of video in content marketing for healthcare organizations. We can use thatContinue Reading
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Healthcare and IT Marketing Conference (HITMC)
The HITMC conference is one of my favorite events of the year. This year’s conference will be held May 9-11,Continue Reading
NESHCo Annual Conference, June 1-3, 2022
It’s been too long. The NESHCo community of healthcare marketers and communicators has not had an in-person gathering in twoContinue Reading
The Healthcare Marketer 