The Healthcare Marketer (THM) is a blog hosted by Dan Dunlop, principal of Jennings, a healthcare marketing agency with a specialty in audience engagement. The site is designed to be a resource for healthcare marketing professionals. Many of the posts are simply reflections of Dan’s daily experiences as a marketing and brand consultant within the healthcare industry. If it’s interesting or thought provoking, it may well find its way to this site. Intriguing articles and new books will always be fodder for new posts. At its core, this blog is about sharing, learning and growing as marketing professionals.