Speaking

Upcoming Speaking Engagements

  • Presenter, “Narcissism in Healthcare Marketing,” 2017 Virtual Conference, New England Society for Healthcare Communications, October 26, 2017
  • Presenter, “Marketing Patient Safety,” Annual Conference of the New England Society for Healthcare Communications, June 7 – 9, 2017
  • Presenter, “Innovations in Online Patient Community Building,” 22nd Annual Healthcare Marketing and Physician Strategies Summit, May 8 – 10, 2017

Conferences and Gatherings Where Dan has Presented

  • Keynote Presenter, “Digital Physician Relations,” 2017 Western New England Healthcare Marketing Symposium, April 7, 2017
  • Presenter, “Engaging Audiences, Building Community and Avoiding the Narcissistic Trend in Healthcare Marketing,” 2016 Fall Conference of the Carolinas Healthcare Public Relations and Marketing Society (CHPRMS), December 7, 2016
  • Presenter, “Developing & Deploying Compelling Video Content to Drive Volume, Increase Preference & Improve SEO,” South Carolina Home Care and Hospice Association Annual Conference, December 6, 2016, 11:45am
  • Presenter, Marketing Workshop, 28th Annual Conference of the National Association of Occupational Health Professionals, Boston, MA, October 17, 2016
  • Moderator, “Emerging Trends in Healthcare Social Media,” Half-Day Virtual Conference, New England Society for Healthcare Communications, October 27, 2016
  • Presenter, “Social Media for Branding and Crisis Communication Workshop,” New Hampshire Hospital Association/PRSA/Dartmouth-Hitchcock Event, July 27, 2016
  • Presenter, “The Case for Digital Physician Relations,” AAMC National Professional Development Conference, Phoenix, Arizona, April 15, 2016, 2pm.
  • Presenter, “Using Video Content for SEO, Patient Engagement, and Employee Retention,” Association for Home & Hospice Care Annual Convention & Expo, Durham, NC, April 12, 2016, 2:45pm
  • Keynote Presenter, “Community Building versus Narcissism in Healthcare Marketing,” Western New England Healthcare Marketing Symposium, Northampton, MA, April 8, 2016
  • Presenter, “Digital Physician Relations,” CMO Project, Chicago, IL, October 27, 2015
  • Presenter, “Innovative uses of social media in occupational health marketing,” 27th Annual Conference of the National Association of Occupational Health Professionals, Chicago, IL, October 13, 2015
  • Presenter, “A Fresh Look at Healthcare Marketing: Engaging Patients & Families through Community Building,” The 7th National Conference on Next Generation Breast Center Excellence, Cleveland, Ohio, September 25, 2105, 4pm
  • Presenter. “Developing the Contemporary Physician Relations Tool Kit,” co-presenter, Laura Pierce of Tufts Medical Center, 2015 Annual Conference of the New England Society for Healthcare Communications, Boston, MA, May 21, 2015
  • Presenter, “Integrated Marketing & ROI: Marchex, Online Communities, Blogs and Digital Advertising,” co-presenter, Brooke Hynes of Tufts Medical Center, 2015 Annual Conference of the New England Society for Healthcare Communications, Boston, MA, May 22, 2015
  • Presenter, “The Digital Future of Physician Marketing: Part 2,” co-presenter Lyle Green of MD Anderson Cancer Center, The Healthcare Marketing & Physician Strategies Summit, The Cosmopolitan of Las Vegas, April 14, 2015
  • Presenter, Jennings/Hive Marketing Webinar Series, “Healthcare Marketing as Community Building,” January 2015
  • Presenter, Webinar, “Using Social Media to Engage Patients & Grow Your Practice,” Progressive Healthcare Conferences, Wednesday, December 10, 2014 1:00 p.m. ET
  • Panelist, Engaging Healthcare Consumers with Blogs, Ignite Session, Annual Conference of the Carolinas Healthcare Public Relations & Marketing Society, December 5, 2014.
  • Moderator, Jennings/Hive Strategies Webinar – “Look Before You Leap: 5 Things You Must Know Before You Launch an Online Patient Community,” November 12, 2014 (Dan Hinmon presenter)
  • Presenter, Annual Pelvic Health Conference, Chicago, Spirit of Women, October 29, 2014
  • Presenter, “Healthcare Marketing as Community Building,” American Marketing Association Meeting, Tampa Florida, September 25, 2104
  • Presenter, CMO Group Webinar, “The Digital Future of Physician Relations,” September 11, 2014
  • Presenter, “Blogging 101 for Physicians and other Healthcare Professionals,” Society of Hospital Medicine, July 31, 2014
  • Presenter, “Integrating Social and Digital Media into Physician Relations,” American Association of Physician Liaisons (AAPL), Wednesday, June 18, from 4:15 pm – 5:00 pm, 2014, Seattle, WA, Westin Hotel
  • Presenter, Pelvic Health Conference, Spirit of Women, June 11-13, 2014, Orlando, Florida
  • Presenter, “Connecting With Referring Physicians: Best Practices for Reaching Your Most Important Audience,” Ohio Hospital Association Annual Meeting, Columbus, Ohio, June 10, 2014
  • Presenter, “Healthcare Marketing as Community Building,” Jennings/Medicom Webinar, May 22, 2014.
  • Presenter, “Engaging patients and consumers through the use of digital technologies,” DigiHealth Pulse Virtual 2014 (Digital Health Conference), May 19-21, 2014.
  • Presenter/Moderator, “Connected Patient Panel: Exploring the Role of Online Patient Support Communities, Twitter Chats and Patient Advocacy,” New England Society for Healthcare Communications Spring Conference, May 15, 2014
  • “Once Upon a Niche: Using Storytelling to Build Online Healthcare Communities” PRSA Health Academy, Washington, DC, May 9, 2014, 10:30am
  • Presenter, “A New Vision of Healthcare Marketing as Community Building,” 2014 New England MGMA Conference, Hyatt Goat Island, Newport, RI, May 8, 2014, 11:30am
  • Presenter, “Make Room for Video in Physician Strategies,” with an all-star line-up of co-presenters: Marie Gross, Gabrielle DeTora and Mark Shelley, Healthcare Marketing and Physician Strategies Summit, Friday, May 2, 2014, 11am – 12:15pm
  • Presenter, “The Digital Future of Physician Relations,” Healthcare Marketing and Physician Strategies Summit, Orlando, FL, April 30 – May 2, 2014
  • Presenter, “Tuning In: Why Online Video is a Must for the Modern Academic Medical Center,” AAMC GIA Professional Development Conference, Salt Lake City, March 26-29, 2014
  • Webinar, “Healthcare Marketing as Community Building,” New England Society for Healthcare Communications, February 27, 2014, 9am eastern time
  • Webcast, “Content Creation,” with Cynthia Manley of Vanderbilt University Medical Center, HealthLeaders Media, January 23, 2014
  • Presenter, “Social Media for the Medical Practice,” New Hampshire Medical Group Management Association (NHMGMA), January 8, 2014
  • Presenter, “Healthcare Marketing Reform,” Duke University Markets & Management Program, October 2013
  • Presenter, Strategic Marketing & Communications Forum, Children’s Hospital Association, Chicago, IL, October 2, 2013.
  • Presenter and Workshop Facilitator, “The Art of Storytelling: It’s More Than Words,” 2013 SHSMD Conference, Sheraton Chicago Hotel, Chicago, Illinois, September 29, 2013.
  • Presenter, 9th Annual North Carolina Philanthropy Conference, Friday, August 16, 2013, Concord, NC 28027
  • Presenter, “Building Community,” Spirit of Women, National Executive Meeting, The Cosmopolitan, Las Vegas, Nevada, July 17-19, 2013
  • Presenter, “Online Video for Physician, Consumer and Employee Engagement (with Brooke Hynes),” New England Society for Healthcare Communications, 2013 Spring Symposium, Newport, RI, Sunday, May 19 – Tuesday, May 21
  • Presenter, “Make Room for Video in Your Engagement Strategy (with Brooke Tyson Hynes and Cristy Marshall)” Eighteenth National Healthcare Marketing Strategies Summit, Scottsdale, AZ, May 5-7, 2013
  • Presenter, “Engaging Female Healthcare Consumers with Blogs and New Media (with Tim Brennan of Tufts Medical Center),” PRSA Health Academy Conference, Indianapolis, IN, May 2, 2013
  • Presenter, “Marketing Community Hospital Affiliations Using Blogs and New Media (with Brooke Hynes),” 2013 AAMC GIA National Professional Development Conference, April 3 – 6, 2013, Hollywood, FL
  • Presenter, “Supporting your Pelvic Health Program through the Use of Blogs and Social Media,” Spirit Conference Group’s 2012 Pelvic Health Conference, Denver, CO, March 13-15, 2013.
  • Presenter, “Building Your Professional Brand Online,” 3rd Annual New England Executive Women in Healthcare Conference, Friday, March 1, 2013, Portsmouth, NH
  • Presenter, “Integrating New Media into the Physician Marketing Mix,” Physician Strategies Summit, Orlando, Florida, February 24-26, 2013
  • Webinar, “Marketing Service Lines for Competitive Advantage.” Live Health Leaders Webcast, Thursday, November 29, 2012 from 12:30 – 2:40 Eastern.
  • Presenter, “Bringing Physician Relations and Referring Physician Communications into the Age of New Media,” New England Society for Healthcare Communications, 2012 Spring Symposium, Boston, Massachusetts, Friday, May 18, 2012, 11am.
  • Presenter, “Engaging Female Healthcare Consumers with Blogs & New Media,” co-presenting with Brooke Tyson Hynes of Tufts Medical Center, New England Society for Healthcare Communications, 2012 Spring Symposium, Boston, Massachusetts, Thursday, May 17, 2012, 3pm.
  • Presenter, “Referring Physician Marketing: From the Dark Ages to the New Social Physician,” National Healthcare Marketing Summit, April 29-May 1, 2012, Orlando. (Presenting with Jill Lawlor of Cooper University Hospital and Lyle Green of MD Anderson)
  • Presenter, “Engaging Female Healthcare Consumers with Blogs & New Media,”Spring Conference of the Virginia Society for Healthcare Marketing and Public Relations (VSHMPR), April 19, 2012, Virginia Beach, VA
  • Presenter, “New Ways to Reach Referring Physicians. What do Referring Docs Want?” AAMC’s 2012 National Professional Development Conference, Thursday, March 22, 2012, Palm Springs, California (Presenting with Jill Lawlor of Cooper University Hospital; Session moderated by Lyle Green of MD Anderson)
  • Presenter, “Brand Experience: Recruiting Physicians Online,” 2012 Physician Strategies Summit, co-presenting with Kevin Robinson of Southwestern Vermont Medical Center, February 19-21, 2012, Orlando, Florida
  • Roundtable Moderator, “Engaging Female Healthcare Consumers with Blogs & New Media,” Carolinas Healthcare Public Relations & Marketing Society (CHPRMS) 2011 Fall Conference, Asheville, North Carolina, December 7, 2011.
  • Presenter, “Differentiating Your Organization By Communicating Shared Values,” Northeast Physician Recruiter Association (NEPRA) Fall Conference, November 10, 2011 at 3pm.
  • Presenter, “Facebook 101 for Healthcare Organizations,” New England Society for Healthcare Communications (NESHCo) 2011 Virtual Conference, October 27
  • Roundtable Moderator, “Marketing to Referring Physicians in the Age of the Social Physician,” Society for Healthcare Strategy & Market Development (SHSMD) Annual Conference, September 15, 2011, Phoenix, Arizona
  • Webinar Presenter, “Social Media Secrets of America’s Top Medical Center,” Progressive Healthcare Conferences, September 1, 2011
  • Webinar Moderator, “Building Your Brand With Wellness,” Forum for Healthcare Strategists, June 15, 2011.
  • Roundtable Moderator, “Mommy Blogs in Healthcare,” New England Society for Healthcare Communications (NESHCo) Spring Conference, May 17, 2011
  • Roundtable Moderator, “Integrating Digital & Traditional Media,” Sixteenth National Healthcare Marketing Strategies Summit, Orlando, FL, 7 a.m., March 28, 2011
  • Presenter, “Engaging the Mommy Audience: Hospital Mommy Blogs,” Sixteenth National Healthcare Marketing Strategies Summit, Orlando, FL, March 27-29, 2011
  • Roundtable Moderator, “Marketing to Referring and Hospital Employed Physicians,” Annual Conference of the Carolinas Healthcare Public Relations & Marketing Society (CHPRMS), Charleston, SC, December 1, 2010
  • Webinar, “Using Hive Marketing and Social Networks to Activate Brand Advocates,” Global Media Dynamics, co-presented with Mark Shelley, Lexington Medical Center, November 16, 2010
  • “Using Hive Marketing and Social Networks to Activate Brand Advocates,” 2010 Conference of the Illinois Society for Healthcare Marketing and Public Relations (ISHMPR), Utica, Illinois, November 9, 2010, 1:30pm
  • “Employing Social Media to Build Customer Satisfaction and Community Outreach,” Eastern North Carolina Healthcare Executives Group (ACHE), Williamston, NC, November 4, 2010
  • “Using Measurement to Market Yourself and Your Department,” 2010 Fall Symposium, New England Society for Healthcare Communications (NESHCo), October 28, 2010
  • “Employing Social Media to Build Customer Satisfaction and Community Outreach,” 13th Annual Health Administration Alumni & Leadership Conference (ACHE), Charleston, SC, October 7, 2010
  • “Hive Marketing: Using Social Media to Activate Brand Advocates,” Society for Healthcare Strategy & Market Development (SHSMD) Annual Conference, Chicago, IL, September 14, 2010
  • Roundtable Discussion, “Contemporary Physician Marketing,” Society for Healthcare Strategy & Market Development Annual Conference, Chicago, IL, September 13, 2010
  • Webinar, “Demystifying Social Media in Healthcare Marketing,” Global Media Dynamics, August 18, 2010
  • Webinar, “Marketing Patient Safety and Hand Hygiene,” Nebraska Hospital Association, Contemporary Issues in Healthcare Marketing Series, May 25, 2010, Co-Presenter with Dr. David Fairchild, Tufts Medical Center Chief Medical Officer
  • Webinar, “Green Marketing & The Healthy Hospital Movement,” Nebraska Hospital Association, Contemporary Issues in Healthcare Marketing Series, May 12, 2010, Co-Presenter with Mark Shelley, Lexington Medical Center, Director of Marketing and Advertising
  • Webinar, “Demystifying Social Media in Healthcare Marketing,” Nebraska Hospital Association, Contemporary Issues in Healthcare Marketing Series, April 27, 2010
  • Webinar, “Marketing Niche Products, Affiliations, and Strategic Partnerships,” Nebraska Hospital Association, Contemporary Issues in Healthcare Marketing Series, April 21, 2010, Co-Presented with Stephanie Guidetti, MetroWest Medical Center, Director of Marketing
  • “Marketing Niche Products, Affiliations, and Strategic Partnerships,” Fifteenth National Forum on Customer Based Marketing Strategies, InterContinental Buckhead, Atlanta, GA, April 14-16, 2010
  • Webinar, “Social Media Marketing,” Progressive Healthcare Conferences, February 16, 2010, 1pm EST
  • Grandcare’s Aging & Technology Webinar Series – “Social Media Marketing in the Healthcare Industry,” February 18, 2010, 2pm
  • Small Business Round Table – “Marketing in a Recession,” November 4, 2009, 12 noon
  • Webinar – “Demystifying Social Media in Healthcare,” Jennings’ Marketing Over Coffee Webinar Series, October 20, 2009 – 12 noon.
  • Co-Presenter with Dr. David Fairchild, Tufts Medical Center Chief Medical Officer – “Marketing Patient Safety: Taking on Clutter and Culture in your Hospital,” Society for Healthcare Strategy & Market Development (SHSMD) 2009 Annual Conference, Orlando, FL, October 1, 2009, 11:15am
  • Webinar – “Demystifying Social Media in Healthcare,” August 27, 2009 – 10am. https://www1.gotomeeting.com/register/738208993
  • Presenter/Discussion Leader, “Demystifying Social Media in Healthcare,” Carolinas Healthcare Public Relations and Marketing Society Spring Conference, South Carolina Hospital Association, Columbia, SC, May 8, 2009
  • Presenter, “The Green Movement in Healthcare and Marketing Healthy Hospitals,” New England Society for Healthcare Communication, Spring Symposium, Providence, RI, May 5, 2009
  • Speaker, “Demystifying Social Media in Healthcare,” Adventist Health System Marcom Summit 2009, Orlando, FL, April 21, 2009
  • Webinar, “Marketing Your Marketing and PR Effort,” New England Society for Healthcare Communication, April 15, 9:30-11:00 am
  • Featured Presenter, American Advertising Federation (AAF), Charleston, SC Chapter, AdFedU Series, “Big Ideas for your Shrinking Ad Budget,” College of Charleston Campus, April 8, 2009
  • Presenter, 14th National Forum on Customer Based Marketing Strategies, Caesar’s Palace, Las Vegas, February 4-6, 2009
  • Keynote Speaker, New England Society for Healthcare Communication, Fall Institute, Westbrook, Connecticut, October 2008
  • Presenter, Society for Healthcare Strategy and Market Development, Annual Conference, San Francisco, California, September 2008
  • Presenter, Thirteenth National Forum on Customer Based Marketing Strategies, Phoenix, Arizona, April 2008
  • Round Table Moderator, Carolinas Healthcare Public Relations & Marketing Society Annual Conference, Asheville, North Carolina, November 2007
  • Presenter, National Professional Development Conference of the Association of American Medical Colleges (AAMC), Austin, Texas, March 2006
  • Presenter, American Chamber of Commerce Executives Annual Convention, Cleveland, Ohio, August 2006
  • Presenter, Carolinas Healthcare Public Relations & Marketing Society Annual Conference, Isle of Palms, South Carolina, November 2006

1 comment on “Speaking

  1. Pingback: My 2013 Year In Review: Good Eats, Good Friends & Professional Collaboration | The Healthcare Marketer

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