Latest Posts
2020 Medigy HITMC Award Honorees Announced
Healthcare Scene, the friendliest and most helpful media outlet in healthcare, today announced the honorees for the 2020 HITMC AwardsContinue Reading
Systemic Racism and Inequities in Healthcare
Our country is in crisis and I cannot standby and say nothing. The frustration and anger we’re seeing as protestsContinue Reading
14 Years of Blogging About Healthcare Marketing
In 2007, I started this blog on a few different platforms (WordPress, Blogger, and Ning). At the time, I wantedContinue Reading
COVID-19 and Physician Relations
Today at 2pm CDT, The Forum for Healthcare Strategists, together with Healthgrades, is hosting a webinar titled: Coming out ofContinue Reading
Today’s Trendy COVID-19 Buzzwords and Phrases That Drive Me Crazy
Lots of people have real problems as a result of the pandemic. Many have suffered tragedies and extreme hardships. ThisContinue Reading
Campaign: “Don’t Put Your Health on Hold”
Hospitals across the country are developing messaging and marketing programs designed to urge people to avoid delaying necessary care. ThisContinue Reading
The Pandemic Likely Changed Your Market and Audiences
Over the last few weeks, I’ve been having conversations with my friend and colleague Alan Shoebridge (@AlanShoebridge) about the changesContinue Reading
Upcoming Webinar: Overcoming Consumers’ Fears of Returning to Medical Facilities
Here’s information about an upcoming webinar from the New England Society for Healthcare Communications (NESHCo). This will be an engagingContinue Reading
Will Our Industry Learn From COVID-19
The First Lesson: Yesterday, I read an article in Infection Control Today magazine that asked whether or not our hospitalsContinue Reading
#HITMC Virtual Event/Unconference – May 12 & 13
HITMC’s in-person Healthcare and IT Marketing Conference (HITMC20), originally scheduled for May 12-14th, has been postponed due to COVID-19. ThisContinue Reading
