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Posts Tagged ‘practical playbook national meeting’

Yesterday I published a post about the Practical Playbook’s upcoming 2nd Annual National Meeting – Improving Population Health: Collaborative Strategies That Work. The conference will be taking place May 31 – June 2, 2017 at The Westin Washington D.C., City Center. I plan to be there blogging and Tweeting throughout!

As a follow-up to that post, I wanted to mention the organization’s Call for Posters. The submission deadline is fast approaching: March 20, 2017.

Overview of Poster Session

The Practical Playbook has issued a Call for Posters for its 2nd annual National Meeting, Improving Population Health: Collaborative Strategies That Work. The meeting will take place May 31 – June 2, 2017 at The Westin Washington D.C., City Center. The Poster Session is an important part of the National Meeting, providing an opportunity for participants to share their experiences, celebrate successes and learn about effective methods and resources for cross-sector collaboration from their peers.

Poster Session Guidelines

Poster Session displays at the 2017 Practical Playbook National Meeting will highlight innovative and impactful strategies, tools and approaches to public health, primary care and community collaborations for improvements in population health.

Poster Session displays may focus on:

  1. Successful and/or innovative public health, primary care and community collaborations in the planning stages
  2. Successful and/or innovative collaborations currently in the implementation stages
  3. Effective tools, resources or strategies to support successful collaborations

Researchers and practitioners who have implemented innovative programs, and/or those with an effective approach for addressing a population health challenge involving collaboration between public health, primary care and community organizations are encouraged to submit a draft of the poster they would display at the meeting.

To learn more about the poster session or to submit a poster, visit the Practical Playbook National Meeting website. Poster drafts must be submitted no later than March 20, 2017. Individuals who are selected to present at the National Meeting will be notified by April 17, 2017 via email.

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Screen Shot 2016-05-20 at 7.55.57 AMAfter a day and a half of the Practical Playbook National Meeting, I am blown away by the activity on Twitter. Heading into the conference, I had no idea what to expect. The people attending this conference are not marketers (the folks I usually interact with on social media). For the most part, these are public health professionals, people who work for community organizations and government agencies, foundation professionals and clinicians employed by health systems. Let me tell you, the digital engagement has been impressive.

Heading into our the final day of #PPBMeeting, there have been 195 individuals Tweeting with the conference hashtag. I believe there are 330+ people attending the National Meeting. These individuals have generated 1,616 Tweets for a total of 2,391,582 potential impressions. See some of the Twitter analytics below, provided by Symplur.

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On Sunday morning I’m heading to Bethesda, Maryland to attend the Practical Playbook National Meeting (#PPBMeeting). It’s a conference dedicated to bringing public health and primary care professionals together, facilitating collaboration, for the purpose of driving improvements in population health. Jennings‘ digital engagement staff is part of the social media team for the conference. We’ll be Tweeting (@pracplaybook, @JenningsHealth, @dandunlop, @physicianfocus) live from all the sessions, sharing content in real time. We’ll also maintain a storify to curate the social media content. I’ll post that link as soon as it is available.

Here’s some background information on the National Meeting:

“The Practical Playbook National Meeting will be a milestone event towards advancing robust collaborations that improve population health. By bringing together key stakeholders from across sectors – representing professional associations, community organizations, government agencies and academic institutions – the National Meeting will help to catalyze a national movement, accelerate collaborations by fostering skill development, and connect like-minded individuals and organizations to facilitate the exchange of ideas to drive population health improvement.” (PPB National Meeting Website)

We’ll be on site Sunday through Tuesday. Please follow along using the conference hashtag: #PPBMeeting. I’m very excited to be a part of this conversation over the next few days. This is exactly where our focus needs to be. I hope you’ll join us. For more information on the Practical Playbook, go to https://www.practicalplaybook.org/.

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Earlier this week I wrote a post about Duke University School of Medicine’s new Center for Population Health Sciences. My premise was that, as healthcare marketers, we are all going to be in the population health promotion business sooner or later. So we need to start paying attention!

Screen Shot 2016-03-15 at 3.01.18 PMTo that end, my team and I have front row seats on the population health management express. We’ve spent the last year working with The Practical Playbook, a collaboration of the De Beaumont Foundation, the CDC, and Duke’s Department of Community and Family Medicine. The Practical Playbook exists to encourage, inform and facilitate collaboration between public health organizations and healthcare organizations (hospitals, health systems, primary care providers) with the ultimate goal of positively impacting population health. This spring the Practical Playbook is holding its first ever National Meeting, May 22 – 24, at the Hyatt Regency, Bethesda, MD.

“The Practical Playbook National Meeting will be a milestone event towards advancing robust collaborations that improve population health. By bringing together key stakeholders from across sectors – representing professional associations, community organizations, government agencies and academic institutions – the National Meeting will help to catalyze a national movement, accelerate collaborations by fostering skill development, and connect like-minded individuals and organizations to facilitate the exchange of ideas to drive population health improvement.” (National Meeting Website)

My belief is that this conference will spend more time on the “how” of population health management through collaboration, rather than the “why.”  Attendees should leave the meeting with knowledge, case studies, contacts and resources that help organizations develop collaborations and programs that address the social determinants of health – within the community. For more information, go to http://nationalmeeting.practicalplaybook.org/.

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