by dandunlop February 19, 2019 1 Brand Culture Brand Experience Brand Experience is Foundational Truth #1: Brand perception is largely driven by brand experience – whether that is your experience or the experiences thatContinue Reading
by dandunlop April 3, 2018 2 Brand Culture Organizational Culture A Proud Moment Well over a year ago, my firm conducted a brand assessment for a healthcare organization that was facing some seriousContinue Reading