Integrated Physician Marketing
When my team develops a new integrated physician marketing program, we first assess the business objectives (patient acquisition, physician retention,Continue Reading
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When my team develops a new integrated physician marketing program, we first assess the business objectives (patient acquisition, physician retention,Continue Reading
According to a recent survey by the American Osteopathic Association, word of mouth continues to lead the way as theContinue Reading
Here’s a new batch of physician videos from my client, Signature Healthcare. I can’t stress enough how important I thinkContinue Reading
Yesterday I received the Call for Speakers for the 2014 Physician Strategies Summit. I’ve spoken at this conference in theContinue Reading
Yesterday I shared a video where I addressed the future of physician relations. By sheer coincidence, my latest article, co-authoredContinue Reading
This is the fourth in a series of videos I recorded while hiding away in the mountains of Virginia toContinue Reading
For the last couple of days I’ve been supervising a video shoot for a client hospital in Massachusetts. We doContinue Reading
If you’re attending the Physician Strategies Summit (#PSS2013) this week in Orlando, FL, here’s a list of 10 people IContinue Reading
This will be my second year in a row attending the Physician Strategies Summit. Last year I thoroughly enjoyed theContinue Reading
I recently interviewed Chris Boyer, prior to his departure from Inova Health System, about the growing role of physician videoContinue Reading