Healthcare Marketing as Community Building
Each year, Richard Cohen of Healthcare Marketing Report asks me to write a Point of View piece (POV) for hisContinue Reading
Category: patient communities
Dan Hinmon on People-to-People Healthcare
Yesterday, Dan Hinmon and I held the latest in our series of webinars about the importance of online patient communitiesContinue Reading
Webinar: People to People – Improve health, build loyalty, and personalize your marketing
Respected healthcare researcher Susannah Fox says that “the most exciting innovation in health care today is people talking to oneContinue Reading
Video Presentation: Healthcare Marketing as Community Building
Last week I led a webinar on the topic of “Healthcare Marketing as Online Community Building.” My message was thatContinue Reading
Video: Launching Online Patient Communities: Look Before You Leap
Here is the recording of the webinar I had the pleasure of moderated yesterday. My friend Dan Hinmon of HiveContinue Reading
Upcoming Webinar: Launching Online Patient Communities
Dan Hinmon (Hive Strategies) and I will be hosting a webinar on November 12, 2014 at 1pm Eastern Time. TheContinue Reading
Jennings, Hive Strategies & CareHubs Launch Online Community Partnership
A decade ago, Jennings (my company) developed its first online patient support community – NCCancerStories.org – a virtual gathering placeContinue Reading
Don’t Fear What You Don’t Understand
I meet a fair number of social media haters. It is a fascinating phenomenon. For some reason people have aContinue Reading
A Tale of Two Online Communities
Whether it’s a Facebook Group, LinkedIn Group, Twitter Chat, blog or a patient support community on a private platform, buildingContinue Reading
Presenting Today at NE MGMA Conference
Today I will be presenting at the annual conference of the New England MGMA in Newport, Rhode Island. Here’s anContinue Reading
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