In a recent episode of the Touch Point Podcast, hosts Reed Smith and Chris Boyer met with Kate Gillmer and me to discuss population health management in the digital age, and how consumerism is driving a new era of digital health. Kate and I shared stories of our work with hospitals and other healthcare organizations putting digital marketing to work in support of population health initiatives. We recorded the podcast while attending the annual conference of the Mayo Clinic Social Media Network where Kate and I were presenting on this same topic.
I invite you to check out the podcast: https://touchpoint.health/podcast/tp146-digital-marketing-population-health/.
My thanks to Reed and Chris for having us on their show!
The Healthcare Marketer 
Great stuff