This week I’m attending the Healthcare Internet Conference in Scottsdale, Arizona. When I attend a conference like this that focuses on digital marketing, I’m interested to look at the Twitter analytics. How active is this group on Twitter during the conference? Are they more active than professionals attending a more traditional healthcare marketing conference of comparable size. I used Symplur data to assess the activity of people using the #HCIC18 hashtag during the conference. This data was generated at 7:45pm, Mountain Time, on November 6, 2018.
So far, 479 individuals/accounts have Tweeted using the #HCIC18 hashtag. They have generated 2,343 Tweets that represent more than 32 million potential impressions. Below you’ll see additional information about leading Twitter influencers for the conference. Enjoy!