Here are the final Twitter analytics for #HITMC courtesy of Symplur. The Health IT Marketing and PR Conference was terrific. Honestly, people didn’t want to leave. This is a tight-knit, positive community. I want to give a shout out to the conference organizers – John Lynn and Colin Hung. They did an amazing job with this gathering. I know it was a ton of work and I am so grateful to have been a part of the event. New Orleans was the perfect location for the conference.

From April 4, 2018 to April 7, 2018, 465 distinct individuals/organizations Tweeted using the #HITMC hashtag. They generated 4,774 Tweets for a total of 24 million potential impressions. Not bad!

Below are some additional visualizations of the Twitter analytics including data regarding the conference influencers. Kudos to Kelly David and Amy Jose of Spectrum Healthcare Partners (Maine) for leading the way on Twitter. This was their first time attending this conference and they made the most of it! I want to thank Jill McDonald, Cristal Herrera Woodley, Christine Gallery, Jeff Steblea, and Daniel Quinn for speaking at the conference at my request. I also want to thank Colin and John for recruiting me to help create the B2C healthcare marketing track, crafted specifically for attendees who come from hospitals, physician practices, and agencies with this focus.

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