Digital Engagement Digital Health Digital Health Conference Healthcare Marketing Conference

Day One #HCIC16 Twitter Analytics; 6,808,875 Impressions

groupphotoDay One at the 2016 Healthcare Internet Conference (HCIC) was a great success. The general consensus was that sessions were terrific. Of course, my favorite part of the day was simply connecting and reconnecting with friends and colleagues from around the country. Although I interact with many of them daily on social media, it is special to come together in person.

It was an active day on Twitter for the #HCIC16 hashtag. Check out the Twitter analytics below, courtesy of Symplur. In summary, 412 people Tweeted on yesterday (November 7, 2016) using the official conference hashtag (#HCIC16). They generated 1,659 Tweets for a total potential of 6,808,875 impressions. I’ve also supplied information on the top influencers from the conference. These would be excellent people to follow on Twitter as resources relative to digital marketing in healthcare.

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