Last week when I was in Manchester, New Hampshire for a number of client meetings, I participated in a recording session for SilverTech‘s Lead to Loyal Podcast Series. Ian Hughes (content marketing strategist) hosts the podcast and I was joined by Chad Campbell, an account manager at SilverTech and a fellow board member of the New England Society for Healthcare Communications (NESHCo). Chad, Ian and I discussed the convergence of traditional and digital in healthcare marketing. It was a good conversation and a nice way to spend a morning.
SilverTech just published the podcast and you can access it through this link. Enjoy!