One of the themes that has remained constant throughout my career has been my interest in promoting patient safety with the ultimate goal of preventing patients and employees from experiencing unnecessary harm (falls, hospital acquired infections, etc). I was thrilled back in 2011 when an article I co-authored, featuring a patient safety campaign my firm had produced for Tufts Medical Center, was published in the Joint Commission’s Journal on Quality and Patient Safety. Dr. David Fairchild (the former CMO at Tufts Medical Center) and I presented that same patient safety program at the 2009 SHSMD conference. But that’s all ancient history.
For the last several months, my firm has been working with Signature Healthcare in southeastern Massachusetts to launch a patient safety campaign that promotes their Culture of Safety. This is Signature Healthcare’s top organizational priority and it has been exciting to develop the communications that will support the initiative.
Yesterday we helped Signature Healthcare launch their patient safety campaign. Tim Brennan and Bailey Woodling from the Jennings team were in Massachusetts for the launch events. Many of the photos you’ll see below came from them. Enjoy! From the look of the photos, the launch events were a big success. Now the hard work starts – sustaining a high level of awareness and interest while building a true culture of safety.