I’ll preface this post by stating that I love New England, and Boston is one of my favorite cities in the world. I grew up in a small New England town and have been unwilling to abandon my Yankee roots. I love the Red Sox, Lobster dinners, and firmly believe that Dunkin’ Donuts has the best coffee (not lattes) in the world. That’s one reason why I have dedicated myself to making sure that my company has such a strong presence in the northeast. If you’re going to travel on business, why not travel to a region of the country that you love? After all, life is short.
Today my colleagues and I are celebrating some good news that is very much related to my love of New England. After spending tons of time over the last 8 years on airplanes flying back and forth from Raleigh, NC to Boston, MA, we finally bit the bullet and leased office space in Boston. But wait! The really big news is that we have successfully recruited Tim Brennan, the former Public Affairs and Communications Manager at Tufts Medical Center, to join our Boston team. Before working at Tufts Medical Center, he was a marketing manager at Mass General Hospital. So he has a wealth of client-side healthcare marketing experience within major academic medical centers.
Tim lives in the area and will head up our new Atlantic Avenue office in Boston. He will lead the account team that works with more than a dozen hospitals, health systems and healthcare organizations in Massachusetts, Vermont, New Hampshire and Connecticut. Tim will also spearhead Jennings‘ growth in the northeast as we look to expand our reach and add clients in key geographic pockets (some states like Maine have eluded us!).
Many people have told me that this move is long overdue; in fact, for years people have been asking me why we don’t have an office in Boston. Looking back over the last 8 years, it does seem like an obvious move with Jennings building such a strong presence in New England. Friends and clients have also noticed that I spend so much of my time in Massachusetts, meeting with clients and working on various strategic marketing initiatives. (It’s gotten to the point where the lady in the little exit booth at Enterprise Rent-A-Car at Logan Airport in Boston knows my name and welcomes me back on each visit.) Additionally, our firm has benefited from a wonderful relationship with the New England Society for Healthcare Communications (NESHC0) – attending, sponsoring and speaking at their conferences. Hosting webinars. Contributing articles to their newsletter. Supporting their Lamplighter Awards competition. For the last two years I have served on the NESHCo board and thoroughly enjoyed being part of that group.
So this move really is long overdue. But we needed the right person to head up a Boston office, and Tim Brennan is that guy. As you can tell, I’m pretty excited about it and I’m happy to share the news with all my friends in the healthcare industry. If you know Tim, please give him a shout out and congratulate him on this career move!
Here’s the press release that is going out today:
Hospital Marketing Executive Joins Jennings
Healthcare Marketing Firm Welcomes Tim Brennan as Account Supervisor
Chapel Hill, N.C. – September 1, 2015 – Jennings, the North Carolina-based healthcare marketing and audience engagement agency, has appointed Tim Brennan to the position of Account Supervisor. A healthcare marketing veteran, Brennan is the former Public Affairs and Communications Manager at Tufts Medical Center and Floating Hospital for Children. Most recently, he worked as the Associate Director of Marketing & Communications at the Boston University Henry M. Goldman School of Dental Medicine. Earlier in his career, he served as the Marketing Manager at Massachusetts General Hospital.
In his new position, Brennan will lead one of Jennings’ account service teams, overseeing the marketing programs for more than a dozen hospitals, health systems and healthcare organizations in the New England Region. He will be based in Jennings’ Atlantic Avenue office in Boston.
“I’ve known Tim for at least seven years. We’ve presented together at conferences and enjoyed a professional camaraderie,” said Jennings Principal, Dan Dunlop. “During his time at Mass General and Tufts Medical Center, he gained a world of experience and exposure to some of the most extreme challenges a healthcare communicator can face – including being on the front line during the Boston Marathon bombing. We are so fortunate to have him join our team and head up our New England office.”
Jennings is a healthcare marketing agency specializing in audience engagement. For more information, please visit http://www.jenningshealthcaremarketing.com.