Airport Advertising

Digital Airport Ads for Hospitals

One thing I’ve noticed as I travel from airport to airport: Hospitals love to market to business travelers. It makes sense. The typical person who can afford air travel is likely to have commercial insurance and discretionary income. That makes them the ideal target. So, if you want to find advertising for hospitals, visit your local airport. The advertising comes in a variety of forms – permanent signage, banners suspended from the ceiling, digital display signage (animated and non-animated), and more. While on a trip last week I used my iPhone to record some of the digital display advertising for hospitals in the Raleigh-Durham Airport. Check out the video file below:

Here’s some other hospital advertising I’ve seen in airports recently:

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