Health Communication Medical Education

2014 Health Communication Summer Institute (Tufts University School of Medicine)

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The Tufts University School of Medicine’s 2014 Health Communication Summer Institute offers three courses critical to staying current with the field of health communication:

  • Mobile Health Design, a synchronous 5 week online course (May 21 – June 18, 2014)
  • Digital Strategies for Health Communication, a one week course delivered on our Health Sciences campus in Boston (July 20 – 25, 2014)
  • Health Literacy Institute, a one week course and professional forum also delivered on our Health Sciences campus (June 9 – 13, 2014)

For professionals seeking a more comprehensive experience, the Health Communication Program has just launched a new academic offering, the Certificate in Digital Health Communication. This program provides the foundational principles of health communication through a digital lens. Participants will learn how to create targeted health communication messaging and campaign development using digital media such as the web, social media, and mobile technologies. Designed for working professionals, the certificate can be completed on a part-time basis in one year, from summer to summer. The program starts with Digital Strategies for Health Communication in June and continues with two half credit courses in the fall, one full credit course in the spring and Mobile Health Design the following summer.

Here are what past participants have said:
“Taking the Digital Strategies course greatly expanded my knowledge and proficiency for using technology and social media in clinical research. From a dissemination standpoint, it is essential to incorporate the effective use of technology to develop a communication strategy, maintain a web and mobile presence, and successfully communicate with the patients and the research community. Thanks to the tools I learned in Digital Strategies, I am now able to effectively use technology to accomplish these goals. – Laurel K Leslie, MD, MPH, Tufts Medical Center Floating Hospital for Children

“[Digital Strategies for Health Communication] was the best professional development course I’ve been to. The following week I wrote part of a proposal based on what I learned; my company won that bid and I now lead online strategy for the project”.
-Zena Itani, Senior Policy Associate, Altarum Institute, Washington, DC

For more information or to enroll, visit the Health Communication Summer Institute page on the Tufts University School of Medicine website. Here is the link to the registration page. For registration questions, contact the Tufts Public Health and Professional Degree Programs Registrar, Janice Gilkes, at janice.gilkes@tufts.edu or (617) 636-0935.

3 comments on “2014 Health Communication Summer Institute (Tufts University School of Medicine)

  1. Thanks for the heads-up on this, Dan. They sound like excellent programs. But like so many, for those of us at an agency they somewhat miss the mark. Can you point us toward social media trainings that are designed not for hospital communicators but for agency folks working in healthcare? Even the Ragan courses seem hospital-focused.

    • dandunlop

      Greg, you raise a good point. And you may have identified a need. Are you thinking about a program that trains agency staff to become social media/community managers? The best program I’ve attended is Mayo/Ragan. I recommend going through their residency program – as well as attending the annual conference. That’s the best program I’ve been exposed to.
      Always good hearing from you!
      Dan

  2. Greg, Digital Strategies for Health Communication takes a broader view and is appropriate for many roles, not just people working at hospitals. Can I answer any specific questions about our courses?

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