On Sunday, September 29, I had the pleasure of leading a workshop at the 2103 Conference of the Society of Healthcare Strategy & Market Development. My topic was the use of effective storytelling to engage audiences. It primarily focused on the use of blogs and online video. I had two amazing co-presenters: Bonita Brodt and Cynthia Wade. Their presentations seemed to captivate the audience.
Here is my brief 30 minute presentation that served to give context for the storytelling workshop.