This will be my second year in a row attending the Physician Strategies Summit. Last year I thoroughly enjoyed the event. It kicks off this Sunday in Orlando, Florida and will run through February 26th. I’ll be speaking on Monday on the topic of integrating new media into the marketing mix when targeting referring physicians. My co-presenters are Lyle Green of MD Anderson and Tadd Pullin of The Nebraska Medical Center. I can’t wait to hear these guys present. And there are a ton of other terrific presenters who will be speaking throughout the three days of the Summit.
To learn more about the Physician Strategies Summit, go to http://tinyurl.com/bgwgq5h. Meanwhile, I hope to see you at the conference!