If you’re a healthcare marketer/communicator and you’ve never been to a SHSMD conference, then this blog post is for you! For the uninitiated, SHSMD is the Society for Healthcare Strategy & Market Development. My friend Gabrielle DeTora, marketing consultant extraordinaire, compiled a number of videos from last year’s conference. The videos have been locked in a secret vault and never before seen. I believe they were recently discovered by Geraldo Rivera during one of his investigations. In any event, with this year’s conference quickly approaching, I thought it would be a good time to unveil the video highlights from last year’s conference:
http://www.youtube.com/user/GabrielleDeTora. Thanks to Gabrielle for archiving these.
According to Gabrielle (I’ve learned not to argue with her; she’s far too smart), a must see is Tess Niehaus (President of SHSMD) in the MCCG Money Box! Yes, we learn a lot at this conference but we also have fun. http://www.youtube.com/user/GabrielleDeTora#p/c/7892FE117884CC57/2/UxemxjR7Q2c
For more information about the conference, here’s the SHSMD Conference Link:
I hope to see you at SHSMD. I’ll be all over the place. My company will have a booth there, and I’ll be hosting a round table discussion and moderating a breakout session. Most importantly, I’ll be reconnecting with dozens of colleagues from around the country! Look for my blog posts from the conference – September 14 – 17.