First Social Payment System Developed
Your tweets are now more valuable than ever before. A new service called “Pay with a Tweet” is the first social payment system in which individuals pay with the value of their social network. The service allows individuals to access online content, whether it’s a white paper or website, only after they have tweeted something about it. (I first noticed this on Twitter Counter where I could access more detailed analytics if I paid with a tweet.) The service can allow users to choose if they want to pay with a post on Facebook or a tweet on Twitter. Pay with a Tweet was launched in June 2010 by Leif Abraham and Christian Behrendt of the firm Innovation Thunder. According to the website, “In today’s world the value of people talking about your product is sometimes higher than the money you would get for it.”
If you think “Pay with a Tweet” sounds like a smart idea, you’re not alone. TechCrunch ranked the service number six of the “10 Business Ideas that Rocked 2010.”
Interested in learning more? Check out “Pay with a Tweet” here: http://www.paywithatweet.com/.
Post by Dan Dunlop with Stephanie Cohen, UNC-Chapel Hill student and Jennings intern