Paul Hernandez from Q1 Productions, has been sending me updates about the upcoming Healthcare New Media Marketing Conference in Chicago. The 3rd Annual Health Care New Media Marketing Conference will address the next level of new media strategies for hospitals, healthcare networks and associations. If you’ve attended in the past, some new innovations to this year’s program will include a series of interactive un-conference style breakout sessions and a two track format to accommodate all organizations, ranging from those in beginning stages through advanced and full implementation.
As patients continue to gain access and share healthcare information through various forms of online media, healthcare organizations have followed suit in utilizing social media to better connect with patients and their community on a wide range of healthcare issues. Accordingly, hospitals are now faced with continued challenges surrounding the implementation, leadership support, maintenance and overall effectiveness of healthcare social media marketing.
Insightful presentations and in-depth discussions by leading healthcare organizations will address a wide range of current and forward thinking topics. Challenges to be discussed include inspiring physicians to become social media advocates, content management systems for healthcare websites, maximizing the capabilities of social media outlets, proving the value of new media, gaining leadership buy-in, and many more!
This two-day conference will be held in Chicago, IL on May 23-24, 2011. Registration is now available for $795 per attendee.
For more information visit: www.q1productions.com/healthcarenewmedia
When: May 23-24, 2011
Where: Hilton Garden Inn Chicago North Shore
Who: This program is for healthcare professionals working in the areas of: marketing, public relations, communications, web management, and social media.
Presenting organizations include: Akron Children’s Hospital, Arkansas Children’s Hospital, Aurora Health Care, Bon Secours Health System, Children’s Hospital Boston, Children’s Hospitals and Clinics of Minnesota, Dana-Farber Cancer Institute and the Jimmy Fund, Detroit Medical Center, Lahey Clinic, Mayo Clinic, Nationwide Children’s Hospital, New York University Medical Center, Phoenix Children’s Hospital, Seattle Children’s Hospital, Swedish Medical Center, University of Michigan Health Systems, University of Utah Health Care
Post by Dan Dunlop, The Healthcare Marketer